First in UK to use new Google service

Ceramic Tile Merchants is the first tile business in the UK to use a new Google service, Google Business Photos.

Ceramic Tile Merchants, an established supplier of floor and wall tiles, recently moved into much larger premises in Beverley and decided to adopt the new technology which enables prospective customers to see inside the new showroom before making a personal visit.

The service uses Google Street View technology inside the business’ premises so customers can virtually walk around and explore the business like never before, using an interactive 360-degree tour. The images appear on Google searches, Google Maps, and Google+ Local and are embedded in the company’s website.

The virtual tour allows potential customers to step inside a business, have a wander round, up/down aisles, into different areas, spin 360°, zoom in/out, look up/down wherever the desire takes them. This totally interactive experience is the next best thing to actually ‘being there’.

“We are always looking for new ways to show prospective customers what we have to offer” says Garry Cammidge, managing director of Ceramic Tile Merchants.

“We have a strong presence on the web and are increasingly web-savvy, but we wanted to give customers a much better feel for our large range of tiles, so they could see for themselves that a personal visit would be really worthwhile. This service does exactly that”

The Google virtual tool can be seen by clicking the “View our showroom virtual tour “ link on this website or by searching for Ceramic Tile Merchants on Google’s search engine.